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Search Engines Keep The Lights Out On Fireworks Ads, Mostly

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Happy 4th of July! It’s fireworks season here in the US, a time when online searches for “fireworks” skyrocket.

Yet, ads for explosives and pyrotechnic devices like “firecrackers,” “bottle rockets,” and “fireworks” are not allowed per the advertising policies of Google and Bing — and their respective search partners like AOL, Ask, Yahoo and DuckDuckGo.

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